Do you go above and beyond for your customers? Do you listen to your customers? What should customers expect from you as a supplier? Have you even considered these questions as part of your overall sa…
It’s the age of the customer as our target audience hold more decision making power than ever as information about the products, and services, of any organisation is only a mobile search away! In th…
Following the submission of the Carter report, on the 5th of February 2016, it should be no surprise to see changes being made to the structure of procurement within the NHS, especially given that a k…
Strengthening the workforce has been presented as a key focus within the NHS five year forward plan with their aim to help to support their staff further. But with time pressures and funding a bigger …
Established in 1948, the NHS has grown to become one of the largest organisations in the world, employing more than 1.5 million people across a range of disciplines placing it alongside the likes of t…
It’s fair to say that historically the marketing approach within the medical devices industry has been focused on the planning, forecasting and production of products rather than on marketing itself…
Clinicians will undoubtedly become increasingly informed about the potential devices, and treatments, that are available to help manage their patients before the medical sales team have even had the o…
The title of this post may seem a surprise to some but it could be considered a realistic question. It wasn’t long ago when there seemed to be a big cull of pharmaceutical sales representatives!! It…
Ambition The barrier to entry into the medical sales industry is often higher than that of other sales roles due to the specialist knowledge required along with the earning potential. As a result, amb…
Those that are regularly out on territory promoting medical devices will understand the challenges that are being faced when trying to gain access to their target audience. In the last few years it …